PPC - Pay Per Click Advertising

PPC or pay per click advertising is one of the most common ways of driving targetted traffic to your website. The most commonly used scheme is Google adwords (http://www.adwords.google.com). All PPC schemes are basically the same , you choose which keywords you are going to bid on, and set a maximum amount that you are prepared to pay per keyword, if you are less than Googles minimum per keyword bid then your advert won't show (adwords ads are the ads that show up down the right handside in Google) up for that particular keyword.

You can choose to bid on as many or few keywords as you want, you can even select what times of day your ads are displayed, and even in which countries they are displayed in. To control your costs you can then set a daily budget for any one ad campaign (you can run multiple campaigns, as you may have more than one product or website).

Given all of these variables it can be beneficial to have someone manage you PPC/adwords campaign for you. Accordingly we can offer an adwords campaign management service for 10%-20% of your monthly PPC budget, this will include advice on target markets worldwide, keyword research, ad copywriting, suggest times of day to run ads. (The management fee only varies due to which of these tasks you wish us to undertake an which of those you will be undertaking).

We offer this as a stand alone service and are thus happy to undertake campaign management evenif you purchase no other services from us. For an initial discussion or a quote please Contact Us